BMW of Traverse City

2801 N. U.S. 31 South
Directions Traverse City, MI 49684

  • Phone: 231-668-7231

Model Selector


  • 2-Series
  • 3-Series
  • 4-Series
  • 5-Series
  • 6-Series
  • 7-Series
  • M-Series
  • X-Series
  • Z-Series
  • i-Series
  • ActiveHybrid-Series



    Welcome to BMW of Traverse City

    BMW of Traverse City: A Luxury Dealership Serving Traverse city, Petoskey, Charlevoix, Harbor Springs and Suttons Bay areas

    Not only will you find modern and luxurious BMW models at our Grand Traverse County dealership, serving the greater Traverse City, Charlevoix, Petoskey, Harbor Springs and Suttons Bay areas, you'll also find a knowledgeable team of BMW enthusiasts ready to assist you.

    That's true no matter what you're looking for - be it a test drive in a new 2015-2016 BMW 528i, X1, X3, 320i, 328i, 4 Series or used car, auto financing options, car service appointments, or help figuring out what auto part you might need.

    If you're searching for a new BMW 4 Series, 528i, X1, X3, X5 or 328i, then we have you covered. Browse our comprehensive selection of BMW models at your leisure. When you've found the model that piques your urge to get behind the wheel, schedule a test drive at your convenience.

    If you have your sights set on a pre-owned luxury car, BMW of Traverse City is here with wide selection of vehicles. We take just as much pride in our used car selection as we do the ones that are just in from the factory. Regardless of what you're after, we guarantee first-rate quality and reliability across the board and will do everything we can to ensure that you drive away satisfied with the vehicle you have chosen.

    BMW of Traverse City, Proudly Serving Traverse City, Petoskey, Charlevoix, Harbor Springs and Suttons Bay Makes Car Financing Simple

    After helping you discover your next new or used BMW 528i, X1, X3, X5, 4 Series or 328i, BMW of Traverse City doesn't simply disappear. Our finance specialist work with car loan and lease options every day and have years of combined experience. This means the process of driving home in your new or used BMW will be simple and stress-free.

    In order to ensure your complete satisfaction (even long after you've driven home your new car) BMW of Traverse City staffs an onsite, state-of-the-art auto service and repair department that proudly serves drivers from Traverse City, Petoskey, Harbor Springs and Suttons Bay. Thoroughly trained inside and out to know your BMW 4 Series, 528i, X1, X3, X5 and 328i, our technicians are provided only certified BMW parts when making repairs, ensuring your car runs as efficiently as the day you got in the drivers seat for the first time.

    Now that you know everything BMW of Traverse City has to offer, chances are you'll want to actually see it for yourself. If so, explore our showroom at 2801 N. U.S. 31 South Traverse City, Michigan. Our team will be more than happy to show you around, set up a test drive, talk finance, order parts or schedule your next service appointment.

    1. BMW of Traverse City

      2801 N. U.S. 31 South
      Traverse City, MI 49684

      • Sales: 231-668-7231
    Loading Map...