BMW of Traverse City | European Delivery Program

Program Overview | The BMW Welt | Your Driving Tour | Final Delivery

There's nothing like experiencing your dream car for the first time. It's like a sense of overwhelming wonder and sheer joy while sitting in your very own BMW. Why not experience that feeling in the heart of BMW country and let your vehicle loose on the roads it was born to drive?

When you purchase or lease a new BMW vehicle at BMW of Traverse City, you will have the opportunity to take advantage of the BMW European Delivery Program. This exclusive program offers new owners the option to take delivery of their new vehicle in Munich, Germany at the BMW Welt.* In addition, the program allows new BMW owners to tour Europe the way it's meant to be your own pace.

The major perks of taking European Delivery include:

  • Eligible BMW vehicles purchased or leased through the European Delivery Program qualify for a savings of up to 7% off the base MSRP.*

  • Available preferred airline pricing through Lufthansa and their Trans-Atlantic Joint Venture Partners.

  • Preferred rates at select hotels in and around Munich, Germany.

  • Complimentary courtesy shuttle service from the Munich Airport to the BMW Welt.

  • Complimentary guided factory tour and personalized visit to the BMW Museum.

  • Exclusive access to the Premium Lounge.

  • 14 days of complimentary comprehensive European road insurance, with a $0 deductible.

  • 12 convenient drop-off locations once your driving tour is finished.

  • Vehicle shipment to the United States, including marine insurance and U.S. Customs duty and clearance.

  • Preparation of your new BMW for U.S. Delivery.

Speak to your local BMW Client Advisor for additional information.

*Excludes X3, X5, X6 and BMW i models

Next: The BMW Welt

Make an Inquiry


BMW of Traverse City

2801 N. U.S. 31 South
Directions Traverse City, MI 49684

  • Sales: (231) 944-7191
  • Service: (231) 922-2002
  • Parts: (231) 922-2002


  • Monday 8:30 AM - 7:00 PM
  • Tuesday 8:30 AM - 6:00 PM
  • Wednesday 8:30 AM - 6:00 PM
  • Thursday 8:30 AM - 7:00 PM
  • Friday 8:30 AM - 6:00 PM
  • Saturday 9:00 AM - 3:00 PM
  • Sunday Closed